MIKE SHACKLE

After a varied early career that included selling washing machines and cooking for the Queen of Great Britain, Mike abandoned the kitchen knives for a Mac and a marker pen and has never looked back.
 
A true multi-channel communicator, Mike's worked all around the world in every major market, with some of the biggest brands, helping them explore new markets, discover new purpose and deliver impact to their bottom line. He's launched Gap into China, helped Emirates to Fly Better and made Ally Bank the least evil bank in America.

His unique, first-hand experience has proven invaluable for the global brands he has looked after — including Emirates Airlines, Vaseline, Singapore Airlines, Dell, Microsoft, Standard Chartered Bank and Caltex (Chevron Texaco) among many others.

For the last four years, he's looked after the creative and brand strategy for Edelman Vancouver, working with clients such as BC Ferries, Invest Alberta, Canfor and Colliers. In that time, he turned around a business that was losing $500,00 a year into one making $3,000,000 profit.

As Chief Creative Officer for Grey MENA, Mike transformed a very traditional group of agencies into modern, integrated operations that ranked among the top creative Grey offices in the world.

He was also the Executive Creative Director at gyro London, BBH NY and Enfatico/Y&R Beijing where he brought home the agency's first wins at Cannes and D&AD. Other agencies include TBWA Singapore, winning Agency Of The Year four years running while he was CD.