Mike is smart and well-informed and a strong presenter. As well as his proven creative capabilities, he’s able to build client trust and solid client relationships – both independently and when working as part of the total agency team. He works extremely hard and expects others to do the same: he’s someone I felt we could always rely on to do his utmost – and with good grace – no matter how challenging the circumstances or how big the load was he was being asked to carry. And in addition, he is a really nice person to have around: someone who’s generous and positive-spirited and will go out of his way to do what’s right for the work and for the business.
Emma Cookson
Chairman, BBH NY
(Grey’s) success in the Middle East follows the appointment of Mike Shackle as chief creative officer in August 2015.
Campaign Middle East, January 2017
Mike demonstrated a rare ability to lead creative teams across many disciplines. Even in today’s integrated world, creative leaders are limited in their ability to manage creative who do not share the same core skill. Mike stood out in this area.
Philip Brett
COO, TBWA Worldwide
He’s a grown up creative director who can guide and nurture a department, spot great ideas and handle a client.
He’s also a talented art director and knows how critical is it to finish something off to a world class level.
To not accept second best.
And last but not least, he’s a smart and decent man.
Nils Andersson
CCO and Chairman, TBWA China
Mike demonstrated an aptitude for efficiently managing multiple projects, from television and print, to direct mail and brochures, under tight deadlines and with absolute ease.
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His confident manner working with the clients and addressing each and every challenge ensured the project was delivered on schedule and with the best creative output possible.
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Teo Lay Cheng
Marketing Director, Singapore Airlines
Enfatico faced a difficult situation in many ways. Enfatico was attempting to rapidly assemble a global agency. While they had made some solid hires, there were lots of gaps and there wasn’t a clear ‘Enfatico style’ of working. To make matters worse, there were major reshuffles at Dell every few months.
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Through all this, it is fair to say that Mike was the glue on the creative side, he held it all together. Without his steady persistence and creative productivity, a tough situation would have simply stopped working all together.
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I observed three characteristics in Mike which impressed me:
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First, Mike is simply great to work with. He brings an optimism to almost every situation and he likes to talk things through.
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Second, he can think around an idea. He has mental agility.
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Third, he’s a worker. He pumps the ideas out which helped keep the momentum going and the energy up.
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Edward Bell
Marketing Director, Cathay Pacific
Mike provided excellent creative leadership with his confident, easy manner which made him a pleasure to work with and his passion and commitment to the brand was obvious and appreciated.
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Lucinda Semark
Head of Marketing, Standard Chartered Bank
As the Senior Marketing Manager, I worked closely with Mike on the development of the creative and advertising and found him to be a great partner in all areas. He not only came up with great ideas that were on strategy to the creative briefs but was very responsive to our feedback. He was never defensive about the work and always listened and sought to understand our rationale for any adjustments. He was always great about pushing back appropriately if there was a concern about the direction we wanted to go. This is a trait I highly value as the client is not always right and I look for Creative Directors that are not afraid to disagree.
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Mike was also very patient in dealing with some of the other Dell clients that sometimes had unusual ideas or tended to be difficult partners. He always maintained a sense of humor and was able to skillfully manage them allowing us to end up with great creative that everyone was happy with.
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Kimberly Williams
Dell
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